New products

One Product — Multiple Benefits Powerful SPF 30 UV protection Multiple natural looking skin tone shades deliver a healthy look without any sunbloc...

One Product — Multiple Benefits Powerful SPF 30 UV protection Multiple natural looking skin tone shades deliver a healthy look without any sunbloc...

Our natural eye gel refreshes like a mini-ice pack. Instantly cool puffy eyes with our unique combination of chamomile, aloe, eyebright, allantoin,...

Simple. Easy. Powerful. Go ahead, tame those eyebrows or reign in that fly away stray beard or mustache hair easily with this lightweight clear gel...

Absorbs excess oil and knocks out unwanted shine to deliver a soft, ultra matte finish.  Use alone or under concealers and powders. Removes topica...

"Voila! Petites Mattes Collection has arrived! Our charming “miniature” palettes are a celebrated carbon copy of our iconic large 2 gram pro palett...

Pearlescent and metallic base colors that spray semi-opaque out-of-the-bottle, with a 0.5mm airbrush tip-size. Thin with 4011 Reducer for increase...

Pearlescent and metallic base colors that spray semi-opaque out-of-the-bottle, with a 0.5mm airbrush tip-size. Thin with 4011 Reducer for increase...

Pearlescent and metallic base colors that spray semi-opaque out-of-the-bottle, with a 0.5mm airbrush tip-size. Thin with 4011 Reducer for increase...

Pearlescent and metallic base colors that spray semi-opaque out-of-the-bottle, with a 0.5mm airbrush tip-size. Thin with 4011 Reducer for increase...

Pearlescent and metallic base colors that spray semi-opaque out-of-the-bottle, with a 0.5mm airbrush tip-size. Thin with 4011 Reducer for increase...

Pearlescent and metallic base colors that spray semi-opaque out-of-the-bottle, with a 0.5mm airbrush tip-size. Thin with 4011 Reducer for increase...

Pearlescent and metallic base colors that spray semi-opaque out-of-the-bottle, with a 0.5mm airbrush tip-size. Thin with 4011 Reducer for increase...

Pearlescent and metallic base colors that spray semi-opaque out-of-the-bottle, with a 0.5mm airbrush tip-size. Thin with 4011 Reducer for increase...

Pearlescent and metallic base colors that spray semi-opaque out-of-the-bottle, with a 0.5mm airbrush tip-size. Thin with 4011 Reducer for increase...

Graphic colors made with a durable, acrylic – urethane resin, that cover and adhere well to difficult substrates such as plastic. Spray out-of-the...

Graphic colors made with a durable, acrylic – urethane resin, that cover and adhere well to difficult substrates such as plastic. Spray out-of-the...

This palette features highlighters in a crystal, rose-gold, and amber hues that deliver a soft reflective finish. The sculpting shades in fair, me...

This professional eyeshadow palette features 30 brand-new, ultra-pigmented primary hues. Become a color theory connoisseur with shadows that range...

A seductive secret lies within tantalizing pops of duochromatic dreams and cool-toned nude hues!  Introducing Violette - an intoxicating extension...

Meet Minxette - the sumptuous seductress from the new Étendu collection!  Inspired by the shades in the coveted Theory Minx eyeshadow palette, thi...

Let’s toast to togetherness!  Embrace the feeling of bubbling possibility, reimagining a world where we can play together sketching in the sand. H...

Introducing the Paris Nudes Collection from Viseart Paris.  Artistic Director of Viseart Paris Anastasia V. Sparrow creates her tender love letter...

Inspired by dainty pastry delicacies, these miniature treats feature mouthwatering-mattes perfectly paired with sparkling sugary shades within fou...