New products

Meet MY MICRO PVC CUBE, the adorable mini version of our original MY PVC CUBE. Perfect for micro-organisation of your smaller essentials, this ultr...

A premium quality synthetic fibre brush with multiple uses. The domed tip holds both power and cream product allowing you to build of buff while a...

A dome-shaped precision powder brush made from super soft synthetic fibre. This multi use brush is designed to fit the smaller contours of the face...

My Perfect Powder™ has a rounded brush head made from soft natural fibers that fit precisely in to the contours of the face. Whether you are mattef...

Made from natural fibres to make this tool versatile with any product texture. Designed for detail lovers, this brush makes tight lining the waterl...

This tool takes inspiration from the tip of a calligraphy pen nib! A synthetic liner brush that works beautifully with gel liner with its sharply a...

A super fine synthetic brush with extra-long fibres, perfect for liquid textures. This lengthy brush takes inspiration from watercolour art brushes...

NOW UPGRADED WITH DIVIDE-IT This bag will help you to organise your kit perfectly. The rectangular shape helps you stack and store, whilst the clea...

NOW UPGRADED WITH DIVIDE-IT MY CANVAS POUCH helps you to organize your kit perfectly. The rectangular shape, with a convenient handle, helps you st...

NOW UPGRADED WITH DIVIDE-IT This bag helps you to organize the smaller bits of your kit perfectly. Don't be deceived by the name - these minis hold...

This brush is the perfect combination of dual fibres. The firm fibres allow placement control when applying liquid blusher to the skin whilst the l...

Time for some new inserts? These acrylic inserts are made to fit the original MY BRUSH BUDDY (Smaller Brush Buddy).

Time for some new inserts? These acrylic inserts are made to fit the original MY BIG BRUSH BUDDY.

Introducing a new home for your much loved MY SMALL BRUSH BUDDY, a bag designed to fit your BUDDY and give you endless options to pack and organise...

Introducing a new home for your much loved MY BIG BRUSH BUDDY, a bag designed to fit your BUDDY and give you endless options to pack and organise w...

MY TINY LINER™ has an ultra fine brush head made from synthetic fibre. The shape of this brush allows for microfine detailing work when lining the ...

The 1.50 - MY FEATHERED BLENDER™ Large is an innovative tool for makeup application. Crafted from ultra fine synthetic fibers with a feathery tip, ...

Created by a makeup artist for makeup lovers, the 1.49 - MY FEATHERED BLENDER™ Medium is the perfect blend of precision, performance, and results. ...

The 1.48 MY FEATHERED BLENDER™ Small is ideal for precise smudge application. It's small, tapered, feathered brush tip allows for perfect precision...

The 1.45 - MY SOFT SWEEP™ is the perfect makeup brush for sheer and buildable coverage across the eyes. Its ultra soft bristles gently cushion your...

The 1.43 PRO - MY MICRO LINER™ is our smallest eyeliner brush yet! Its detail-precise super-fine tip offers unrivaled control for creating even the...

MY DELUXE POWDER™ is a premium quality powder makeup brush with a luxurious velvety-soft texture and tapered tip. Its unique brush shape allows for...

MY BUFF & BLEND CONCEALER™ is designed for smooth coverage, easy control, and a flawless finish. Its densely packed bristles are optimized to h...

MY CREAM COMPLEXION™ is an ultra-soft, makeup brush with densely packed fibres for an even coverage. The synthetic bristles provide smooth and cons...