New products

When it comes to timeless beauty, Beautiful You is a fluttery, soft design that puts the focus on your naturally gorgeous eyes. Short and long lash...

Our most dramatic style in the Luxe collection, the fluttery effect of Eyes Unlocked takes your look to stunning new heights. These exquisite lashe...

Luxuriously feathered the Werk It style is a testament to how lashes can be soft and deliciously bold at the same time. A subtle criss-cross design...

Keep your cool with the extraordinary Mesmer-eyes lashes. With a subtle wing on the outer corner, these lashes blend seamlessly with alternating sh...

With a slight winged out shape and light volume, these lashes complement any eye shape and enhance your look. Our easy-to-apply lashes give you a n...

Looking for a little extra something-something to add to your look? Then you need our Spice it up style. These wispy, luxurious lashes are designed...

These fluttery lashes add subtle volume and length, the perfect addition to any makeup look whether it’s a natural everyday look or a full glam, sm...

Au Natural is a light volume lash, designed with the perfect length and soft curl, to enhance your own beauty without giving a false lash look. The...

Add some serious va-va-volume to your natural lashes with All the Drama. These lashes are designed to give you enviable volume, without looking ove...

SKIN ILLUSTRATOR ACTIVATOR is our special proprietary blend of ethanol and isopropynal alcohol and is needed to activate all of the Skin Illustrato...

The largest Forever Puff made specifically for body makeup application Designed with a concave area for hand placement and movement control for m...

Medium sized and most versatile Forever Puff Half circle shape at one end designed to protect the skin and prevent fall out during eyeshadow appl...

Triangular shaped medium sized Puff designed for artists and makeup lovers who are used to working with round shaped puffs It's unique shape give...

The Original and second smallest Puff, egg shaped Smaller then the Trio, the Ovo is designed for small and hard to reach places including the inn...

Smallest Forever Puff designed specifically for the compact Reduces bacteria from your compact to your skin Easy to clean. Hand wash gently or pl...

(2/pack) Designed to slide onto your finger to reduce contamination and protects the model/actor/client’s skin Prevents makeup from being disturb...

The Cannom PM Collection Singles are based on the original William Tuttle cream/wax formulas. They are NOT alcohol-based colors. From The Essential...

The Hair Illustrator Frandy Li Palette is a collection of ten colors created for professional Hair Stylists Lisa Tomblin, Francesca Crowder and And...

The Stipples & Stubbles On Set Palette is a collection of six colors designed to give you realistic subtle beard stubble, hair effects and sh...

Sunscreen made by women of color for people of color, because we get sunburned too.     We have created a sunscreen for every day use, filled with...

Sunscreen made for kids of color. BGS for Kids is an everyday SPF 50 moisturizing sunscreen lotion for face and body. Our sunscreen protects again...

Stay fabulous while protecting your face from harmful UVA/UVB rays with Make It Matte™. Black Girl Sunscreen’s lightweight, gel formula that protec...

Achieve the best of both worlds while protecting your skin from harmful UVA/UVB rays with Make It Hybrid™. Black Girl Sunscreen’s lightweight miner...

The FX Palette Liquids are designed for just about any injury or illness imaginable, they can simulate 1st, 2nd & 3rd. degree burns, cuts, scra...